Category: Marketing World
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Five Lessons learned from our storytelling approach (German only, for now)
I had the honor of speaking at two content marketing conferences about ZEISS Stories, the storytelling project that I am strategizing and implementing at ZEISS. My talk was perceived very well and I have been asked to share it with my fellow content marketers – all trying to figure out how to work the area…
franziskaschwarzmann
Tooi´s Welt - If you know where you are you can be anywhere 